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Build Author Platform and Brand
Helping you be successful as an author
What is an author platform?
This means the “ability of an author to influence an audience that is large enough to make publishing a book less of a risk”. While this used to mean you needed a radio or television show, it is now much more accessible to the author. Begin to blog, build a website, use social networking tools (Twitter, Facebook, LinkedIn, Plaxo).
Learn more by reading an article by Michael Hyatt, President of Thomas Nelson Publishing. Mr. Hyatt also discusses the use of social media to build your brand. Literary Agent, Chip MacGregor helps authors identify their "brand".
To find about more about the value of developing your author platform, Rob Eager – President of Wildfire Marketing shares:
Challenge Assumptions-Sell Books, provides a series of excellent resources for new authors, which he updates often.
Examples of these tools include:
Contact Rob directly for personal author coaching. All consulting services are tailored to fit your individual needs.
(This is not a literary agency; no manuscripts please.)
Helping you be successful as an author
What is an author platform?
This means the “ability of an author to influence an audience that is large enough to make publishing a book less of a risk”. While this used to mean you needed a radio or television show, it is now much more accessible to the author. Begin to blog, build a website, use social networking tools (Twitter, Facebook, LinkedIn, Plaxo).
Learn more by reading an article by Michael Hyatt, President of Thomas Nelson Publishing. Mr. Hyatt also discusses the use of social media to build your brand. Literary Agent, Chip MacGregor helps authors identify their "brand".
To find about more about the value of developing your author platform, Rob Eager – President of Wildfire Marketing shares:
Challenge Assumptions-Sell Books, provides a series of excellent resources for new authors, which he updates often.
Examples of these tools include:
- How to Get More Author Interviews
- Build an Author Brand that Boosts Book Sales
- Recommended Author Website Requirements
- 8 Elements of Effective Newsletters
- Think Outside of the Book
Contact Rob directly for personal author coaching. All consulting services are tailored to fit your individual needs.
(This is not a literary agency; no manuscripts please.)